Complicity of time and fragrance

       Leading Swiss watchmaker Omega has introduced its first fragrance for men with the name Omega Aqua Terra.Omega and fragrance: Do they have anything in common? More than you might think.
       Like the Omega watch, the fragrance conveys the essence of the wearer's personality. Just as there is a subtle complicity between the watch and its owner, there is an understated bond between a man and the fragrance he chooses.
       His watch is the first accessory he puts on in the morning and the last one he takes off at night (if,indeed, he takes it off). He also puts his fragrance on before he leaves the house in the morning and it will be an intimate expression of his personality throughout the day.
       Omega's Aqua Terra fragrance for men appropriately shares its name with the Seamaster Aqua Terra collection of watches. Like the new fragrance,the popular watch line seamlessly blends the elements of sport and elegance.
       Although it's not widely known,the fragrance industry has a strong Swiss accent:Geneva is home to two of the world's largest players in the fragrance and flavour industry.
       When Omega made the commitment to create a fragrance that would have the same emotional qualities as its exquisite timepieces, it sought the skills of someone who had mastered the mysteries of scent and who would understand implicitly how to express the brand's essence in a fragrance.
       Omega turned to master perfumer Alberto Morillas, the legendary nose behind some of the world's most successful perfumes for women and men.More than 100 of the most exclusive raw materials were blended to create Omega Aqua Terra and the result is a long-lasting fragrance with energetic,sophisticated, sensuous aspects.
       "The new Omega Aqua Terra for men belongs to the woody aromatic family," said Morillas."On
       the top,the fragrance opens on a blend of citrus (bergamot,grapefruit, tangerine) and herbs (clary, sage). They bring a fresh and natural sensation to this perfume.
       "After a few minutes,the heart of the creation reveals a spicy freshness and an elegant floral note thanks to the aromatic herbs, jasmine,red pepper and violet leaves.
       "Finally, the drydown unveils its mysterious facets: a trail of sensual and luxurious woods,refined oak moss, patchouli, vetiver and musk,that rounds the perfume out harmoniously."
       Omega Aqua Terra is presented in an innovative bottle whose sides feature windows with metric and English scales through which it is possible to see the perfume within. This feature is a nod in the direction of the highly technical watch industry,of which the brand has been a part for more than 160 years.
       Hot-stamped on top of the bottle's distinctive silver cap is an adaptation of the brand's famous seahorse logo found on the case backs of the Seamaster and Speedmaster watches. The textured cap itself recalls the precision tools used by the watchmakers.
       Each bottle of Omega Aqua Terra is delivered in a reusable micro-fibre pouch, which can also be used to polish a watch face, jewellery or glass.